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For businesses in Boston

The right application for
Boston.

Decide whether the first project is a marketing website, a customer application or an internal tool. Give each a clear task and review process.

Detroit-based design and engineering. Remote collaboration around your team.

A useful first decision

Is the problem explaining our offer, completing a customer task, or supporting internal work?

We work with businesses in Boston and the wider Boston–Cambridge–Newton market from our Detroit base. Start with the task, the people who need the result and the systems already involved. The project can focus on one capability or combine them where the work calls for it.

Your first review should make the next investment easier to judge. A focused scope can include:

  • A marketing-site/application decision
  • A first user journey and data outline
  • A review and operating-responsibility checklist

Three connected capabilities

A clear offer.
A working system.

Choose the work that solves the problem. Each service has its own scope, evidence and way to review the result.

01

Custom software

Custom software

Describe one task a customer or staff member should complete. Scope the screens, records, roles, permissions and connections around that task, then agree a usable first version and the criteria your team will use to review it.

Working software demonstrationInspect a rules-based source lookup with an exact excerpt, a missing-source stop and an out-of-scope refusal. These fixed examples make the application’s decisions visible.

02

Websites and search

Websites and search

A marketing site should explain the service, provide useful supporting content and lead to an inquiry. Define its content, search structure and customer journey separately from signed-in or transactional features, even when a product or application sits behind the business.

Owned websiteExplore Butler Agency’s service-to-inquiry journey and technical search setup. The walkthrough shows the site you are using and the decisions behind it.

03

AI and workflow automation

AI and workflow automation

Identify repeated steps around the application, such as gathering information or moving an approved record. Compare existing tools, an integration and a reviewable AI feature. Define the model's contribution separately, then review ordinary application behavior, source access and model output so the team can judge each part.

Design reference · owned demonstrationThe same deterministic lookup illustrates source handling and human review. A language-model implementation needs its own task-specific evaluation; the demonstration supplies a concrete pattern to discuss.

Collaboration and handover

Review real work.
Know what you own.

We agree a practical review schedule, the working version you will inspect and who on your team approves each decision. Your team supplies authorized access, business rules and content; we bring the design and engineering needed for the agreed result.

The proposal brings deliverables, investment, dependencies, ownership and support together. For a website, review the pages, mobile journey and inquiry connections. For software or automation, check permissions, expected results and failure handling with representative examples before choosing the next step.

Questions before we talk

How do we know whether we need a website or a web application?

If the main job is explaining an offer and receiving an inquiry, a website may be enough. When users need accounts, records or a repeated task, we scope that application behavior and its operating needs explicitly.

Can you improve our existing website or software?

Yes. We start by inspecting what you have, the problem you want to solve and the parts worth keeping. The recommendation can be a repair, a focused integration or a rebuild, with the work and review steps agreed before implementation.

How would we work together remotely?

Butler Agency is based in Detroit. We agree meeting times, review points and the people who can approve the work around your team. Shared working versions and written decisions give your reviewers a concrete way to check progress. Any on-site work would need its own agreement.

Who maintains the system after launch?

The proposal sets out ownership, licensed components, access, documentation and the handover. We can discuss ongoing maintenance or a handover to your team. Hosting, third-party services and support responsibilities are agreed as part of that arrangement.

Your business in Boston

What would make the next project worthwhile?

Tell us about the website, application or workflow you want to improve. Bring the goal and the constraints; we can work through the technical choices together.